Why use a Graphic Designer?

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Why use a Graphic Designer? Being a business owner can be tough.

Especially when it’s just you and you want to try and keep your overheads down. Even when your business grows, this can still be at the forefront of your mind. There will be a time when you may have to consider outsourcing some tasks to save you time. This means you’ll be able to concentrate on your business and grow it in the right direction.

 

 

 

Do you know who your ideal client is?

Do you know who your ideal client is? Are they male/female or both? How old are they? Do they have kids? Where do they hang out? What do they read? Are they business owners themselves or are they employed?

All this information becomes really useful for all your branding materials, online and offline. It means you have more clarity in terms of your brand message as you know who you are specifically targeting.

Project Mirifico

Project Mirifico was a new design brief, which landed on my desk a few months ago. My client, Fierce Angel Records had sent a graphic design brief to create something a little different. What I mean by different, is something to look like it’s from a certain era: the 80’s.

Design Dictionary – File Types

Design Dictionary: File Types – the next instalment.

Sometimes your designer will ask you for an EPS of your logo or a vector or high resolution jpeg… This can be confusing, especially if you don’t know what they mean. Next time they do ask you, use this handy little infographic!