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Hollie Ellis Design Hollie Ellis Design
  • Home
  • About me
  • Portfolio
  • Premium Branding Services
  • Work With Me
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  • Contact Hollie
  • Login
  • 0 items
Feb 20

New Branding Project

  • 20th February 2014
  • No Comments
  • Branding, Logo Design

Today I met up with a new client to discuss their new branding project a little more and to also put faces to their names too.

I can not wait to start working on their logo and branding etc. They have so many great ideas for their new start-up business and they’re also so enthusiastic about the adventure they’re going on, it was great to see and experience.

I initially spoke to them on the phone about what they are hoping to achieve with their new business. I then emailed them with a set of questions I use for every new client to answer. It not only helps me fully understand what it is they are wanting to achieve and what kind of goals they have, what messages they want to get across through the designs, but I’ve also found it helps clients too, because there may be a question there, which they’ve not really thought about until now.

Here are some example questions I always ask:

About what you do – if you could give me an insight into:

  • Your USPs.
  • What services you offer.
  • Why a person should choose you and your company.
  • What makes you stand out from your competitors.
  • Who are your competitors.

If you’re starting out in business, or thinking of setting one up, sit down with a pad of paper and a pen and think about the above. This will help enormously, not only with the design work but also with your brand voice and values too.

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Related Posts

  • 3 important aspects to consider before DIYing your visual brand4th January 2019
  • How to come up with a name for your business1st November 2018
  • 4 ways to make your visual brand more cohesive13th October 2018
  • Copywriting: Establishing your business Tone of Voice10th July 2018

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About Hollie

Hollie is a freelance graphic designer with over a decade of experience within the design industry.

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Hollie Ellis Design

I am a freelance graphic designer with over a decade of experience working within the design industry in Newcastle upon Tyne, specialising in branding, logo design and print design.

contact@hollie-ellis.co.uk | 07712 329 895

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