The ‘trust factor’ is huge in every buying process, especially if you’re serviced based and a personal brand. This means your ideal clients need to be able to trust you... read more →
Jill came to me in 2019 asking for help to rebrand her business. I'd actually already worked with Jill previously, designing a lead magnet for her in 2017, so it... read more →
We are ALL organic brand ambassadors, whether we realise we're doing it or not. If you had to recommend ONE skincare brand to a friend of yours, which one would... read more →
A compelling brand mission makes the difference in driving you forward with your business. So what is a brand mission? Have you ever heard yourself or one of your friends... read more →
During unprecedented times, like global pandemics it's really important to lean into your brand values. Your brand values are the backbone of your brand, and actually, they're the backbone of... read more →
